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Audi revealed making electric cars nearly as profitable as internal combustion engine cars

 

Audi leaders share that it will not take too long to wait for the huge investment in electric vehicle technology to bear fruit.

After hundreds of years of making cars powered mainly by internal combustion engines, automakers around the world are investing billions of dollars in developing electric vehicle technology. Everything from the platform to the battery to the engine and control software requires a lot of time and money.



However, according to Audi CEO Markus Duesmann recently shared in an interview with Reuters news agency, it won't take too long to wait for that huge investment to bear fruit.

"The time when we'll get the same profit from electric vehicles as internal combustion engines is now, or... next year and 2023 at the latest," Mr. Duesmann said.
Audi's goal is that by 2026, all of its new car launches will be purely electric, and by 2033 to end production of internal combustion engines entirely.



Contributing more than a quarter of the total profits of the parent group Volkswagen, Audi manages the Lamborghini, Bentley and Ducati brands. At this point, it doesn't appear that Audi intends to sell these premium brands. "These brands are very valuable and very profitable, and we may even expand in the future," said Mr. Duesmann.
Meanwhile, also part of the Volkswagen group, the Porsche brand is recording the great success of its first electric car model - the Taycan. Specifically, in the third quarter of the past, Porsche sold 15,289 vehicles in the US market; in which, nearly 2/3 are Cayenne and Macan cars. The third best-selling car is the Taycan electric car, with sales of 1,861 units, higher than the 911 line that was once its "nail" product (1,621 units).




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